Diamond Lauffin
Vice President, Channel Development
Mr. Lauffin has worked with FileTek since 2007. He is the CEO of The Lauffin Group, a business development company, which he founded in October 2006.
From January 2001 through October 2006, he was Senior Executive Vice President of Nexsan Technologies, a computer disk storage manufacturing company, where he oversaw sales and business development. As the co-founder of Nexsan North America, he is credited with introducing and evangelizing the concept of Enterprise Class ATA/SATA and D2D backup utilizing ATA technology.
Prior to joining Nexsan, Mr. Lauffin was responsible for worldwide sales and market development at Qualstar Corporation, a manufacturer of tape libraries for data storage backup. While at Qualstar Mr. Lauffin was recognized for developing a unique approach to supporting and managing an indirect sales channel utilizing VARs and system integrators. His sales model provided a key component for the successful completion of the Qualstar IPO. Mr. Lauffin then took his proven model and established it as the foundation for launching the development of the Nexsan Technologies System Integrator and VAR channel development program worldwide.


